In practice
Shopify product launches
Connect one or more Shopify stores to a Felagar company, open a product-launch project, and bind it to the store the launch goes out on. Plan listings from scratch or import products the merchant already sells, set variants, pricing, SKUs and barcodes, order the imagery, then push a draft and publish to sales channels when the readiness check passes. Unpublish or archive from the same screen if a launch has to come back down.
Plan the listing where the launch project lives, publish when it is genuinely ready, and take it back down from the same place. You stop rebuilding the catalog twice and stop guessing which store you are publishing to.